2 reviews
Sales Rank: 1073665

Format: Download: Pdf
Media: Digital
Pages: 12

ASIN: B00005RZ6V

Publication Date: July 1, 1997
Availability: Available for download now

Also Available In:

•	Paperback - How to Write a Great Business Plan (Harvard Business Review Classics)

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Editorial Reviews:

Product Description
Every seasoned investor knows that detailed financial projections for a new company are an act of imagination. Nevertheless, most business plans pour far too much ink on the numbers--and far too little on the information that really matters. Why? William Sahlman suggests that a great business plan is one that focuses on a series of questions. These questions relate to the four factors critical to the success of every new venture: the people, the opportunity, the context, and the possibilities for both risk and reward. A great business plan is not easy to compose, Sahlman acknowledges, largely because most entrepreneurs are wild-eyed optimists. But one that asks the right questions is a powerful tool. A better deal, not to mention a better shot at success, awaits entrepreneurs who use it.

Customer Reviews:

5 out of 5 stars

How to Write a Great Business Plan December 12, 2008
Thanks HBS for this new addition to 'Harvard Business Review Classics'. It is without a doubt, the most influential pamphlet I have in my library today. When it arrived in the mail, I laughed, I cried, I barely located the work hidden between the receipt and a piece of cardboard that may have been placed in there on accident--I couldn't put it down once I located it and proceeded to read the book (pamphlet)cover to cover in three and a half minutes. I am still trying to figure out what I just read.

1 out of 5 stars

Hmmm July 16, 2004
31 out of 36 found this review helpful

Well, I paid $6.00 for this ebook. I am very disappointed. The "book" is a 12 page adobe file that is basically useless. If I had it to do over, I would have saved the $6.

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